Smoky Chicken Bacon.
Subway’s Smoky Chicken Bacon launch put food imagery at its heart. Jaakko Itäaho directed a film that ends exactly where it begins.
Toimisto
Isobar
Ohjaus
Producer: Irina Davidova
Agency Producer: Jarmo Juhala / Isobar
Fresh ingredients, warm bread and crispy bacon were the starting point. The film was designed as a seamless loop: the ending leads straight back to the beginning, keeping the movement going.
Tonto Helsinki produced the film in collaboration with Isobar.
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