An order for every feeling.
You go to McDonald’s when you’re hungry. Sometimes you’re also in love, disappointed or simply following your friends. In the Tunne tilauksesi campaign, each meal was named after what was happening in someone’s life.
NORD DDB Helsinki
Cinematography: Tuomas Nurmi
Creative: Kalle Wallin, Matti Räty, Petrina Puranen, Hanna Rissanen / NORD DDB Helsinki
Production Manager: Kari Pohto
Camera Assistant: Aaro Visala
Lighting: Henri Jaaksola
Sound Recording: Ville-Matti Koskiniemi
Wardrobe: Nikke Hellström
Make-up: Anna Mannila
Production Design and Props: Inka Matilainen
Production Assistant: Sanna Stolberg
NORD DDB Helsinki’s campaign followed a group of young friends. The same characters returned in different situations, with orders reflecting everything from heartbreak to dates that ran on. Each order was a small story of its own.
Tonto Helsinki produced the campaign films for social media. Miikka Lommi directed and Tuomas Nurmi was the cinematographer.
Awards and recognition
Grand One 2024 — Honourable mention
Best Social Media Campaign.
Grand One results





