Kiinteistömaailma

For life’s exciting changes.

A new home can mean a new friend, space for a growing family or the freedom to start again. Kiinteistömaailma’s brand campaign explored what buying and selling homes means in people’s lives.

Toimisto

Motley

Ohjaus

Producer: Noora Luostarinen
Cinematographer: Johan Wasicki
Campaign Photography: Ville Salminen
Editing and Sound Design: Janne Kilpeläinen
Post-production: Whitepoint
Agency: Motley

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Juhana Salminen Ville Salminen Miikka Lommi

Moving home affects people who never sign the contract too. For a child, a new neighbour can be the most important part of the move. That observation became Tuijotus, one of the films introducing Kiinteistömaailma’s renewed brand.

Tonto Helsinki helped develop the campaign with Motley and produced television and online films, a radio ad and campaign photography. Miikka Lommi directed the films, telling their stories with few words and small gestures. Ville Salminen shot the photographs.