Hyvä Joulumieli is an appeal by the Finnish Red Cross and the Mannerheim League for Child Welfare, organised together with Yle. It supports low-income families with children in Finland. The 2022 campaign film showed that not every family can afford to celebrate Christmas.
Viivi Huuska directed the film. The creative work and production grew from collaboration between the Red Cross creative team and Tonto Helsinki. Juhana Salminen was Tonto’s executive producer, Petteri Lappalainen the cinematographer and Ville Salminen the photographer.
James Post, Grade One, VILD Music and Valofirma, alongside the director and the rest of the crew, also contributed their work in a charitable spirit.